Who is Dyrenes Alliance?

Dyrenes Alliance – youth, activism, and hope since 2008

Dyrenes Alliance is a youth-focused organization for animal rights in Denmark. Since 2008, we have united young people determined to create change for animals, building a movement driven by activism, community, and plant-based solutions.

It started with a small group of young people handing out flyers on streets and campuses to spotlight animal suffering. Today, Dyrenes Alliance is a nationwide, democratic organization with local chapters across the country, where volunteers drive action, community, and change for animals.

We fight for a future free from animal exploitation while engaging and empowering the next generation of activists. Our work spans broadly: organizing demonstrations, events, workshops, debates, and film screenings; running campaigns; and creating communities where more people find their path to advancing animal rights.

How we create change for animals

At Dyrenes Alliance, we work for change on multiple fronts simultaneously.

We engage youth in activism and community through our local chapters, where volunteers lead campaigns, events, and visibility for the animal rights cause.

We make plant-based an easier choice through initiatives that empower more people to act in practice.

We work relentlessly for real improvements for animals through campaigns, partnerships, and education that shift norms, habits, and decisions.

Effective activism for animals

Our work targets both mindset change and tangible solutions.

Through VeganerUdfordringen, we inspire thousands annually to try plant-based meals for 22 days, offering recipes, tips, and support along the way.

Through Plantespringet and other cafeteria initiatives, we collaborate with workplaces and eateries to make plant-based meals more accessible and easier to choose daily.

Simultaneously, we raise awareness of animals' plight through activism, campaigns, and education, driving change that matters in practice.

Nationwide activism

• Over the years, our local chapters have organized hundreds of activities.

• Every year, VeganerUdfordringen inspires thousands to eat more plant-based.

• We partner with both Danish and international organizations to maximize impact for animals.

• We engage with media, policymakers, businesses, workplaces, and cafeterias to promote plant-based solutions and better conditions for animals.

Results over the years

Over the years, Dyrenes Alliance has contributed to numerous changes for animals. Some results come from our own efforts, others from partnerships with strong allies. Together, they show what persistent work for animals can achieve.

Among other things, we have helped to:

• inspire thousands to live more plant-based and animal-friendly lives

• get over 200 companies to join the fur-free list

• contribute to banning dog and cat fur in Denmark

• Help end the use of elephants in Danish circuses

• Support the push to ban cosmetic animal testing in the EU

• help ban production and sale of fox fur in Denmark

• support the ban on selling non-Greenlandic seal fur in Denmark

• Get companies like Café Vivaldi, Circle K, Halifax, Lidl, Scandic, 7-Eleven, Aldi, Salling Group, and REMA 1000 to commit to better chicken welfare

• Contribute to international campaigns where companies like Wyndham Hotels & Resorts, Hilton, Best Western, Starbucks, Radisson Hotel Group, and Marriott have pledged to phase out cage eggs

Today, we build on that legacy by engaging youth, strengthening the animal rights movement, and creating a future where fewer animals are exploited.