Welcome to 85 new members!

Set the animals free

Welcome to 85 new members of Dyrenes Alliance who supported our New Year's match!

Thanks to brave supporters like you, we expose the uncomfortable truths and horrors that society inflicts on animals in Denmark every day.

Now you have the chance to end animal abuse forever.

Become a member now – if you commit to a monthly membership of at least 80 kr, generous donors will triple-match the value of your first donation. That means if you join before New Year's, your donation will have three times the impact to help the animals.

With you as a monthly member, we can stand stronger and challenge industry influence. Together, we can convince your neighbor, politicians, and decision-makers that animals should never be treated this way.

Your care and protection of helpless animals are the most beautiful Christmas gift.

Thanks to your steady membership, 2025 will be the year for animals, where the veil over their cruel lives is lifted more than ever.

50 new members before the New Year
– will you join?

Help us create a world where animals are no longer seen as objects but respected as the sentient individuals they are.

Dyrenes Alliance works every day to:

Make veganism mainstream through education and targeted initiatives.
Shift the media perspective and bring animal rights to the forefront.
Challenge politicians to act so we end the exploitation of animals—not just improve their conditions.

But we need you! Our goal is to gain 50 new members before New Year's.With your support, we can accomplish even more next year: more events, more media stories, greater awareness, and bigger change.

Become a member today and support the fight for animals!

Give a recurring membership donation

See what we've already achieved together in 2024!

Folkemødet: Politicians took the spatula behind the plant grill

We're a bit lazy! Why hand out plant-based samples ourselves when we can get politicians to do it? ;) At this year's Folkemøde, we launched a new exciting concept: Politicians cooked, tasted, and handed out samples to attendees. We provided a large grill, chef's hat, microphones, seating for spectators, delicious vegan products, and a setting for discussions about animals in our food system. A huge success!

"Eat plants instead" stood on the banner behind them as Food Minister Jacob Jensen (V), Carl Valentin (SF), Emil Moselund (Radikale Venstre), Søren Egge (Enhedslisten), Helene Liliendahl Brydensholt (Å), and representatives from Dansk Folkeparti and Konservative Ungdom actively participated. We also appeared on DR1 prime timeto show together how delicious and easy it is to eat plants instead of animals—an important step in making veganism mainstream!

Minister of Food, Agriculture and Fisheries Jacob Jensen grilled plant-based
burgers live with us at Folkemødet on DR1.

Denmark's Largest Food Festival: The Plant Grill heated up!

There were lines for three whole days when we ran the plant grill at Aarhus Food Festival, serving over 1,200 samples of delicious plant-based burgers! While the grilled aroma spread to the 30,000 festival attendees, we hosted a live TV kitchen from the festival, grilling juicy burgers completely free of animal products. The crowd loved the free samples and were equipped for a new animal-free summer grill menu.

Naturli’ provided the patties, but our amazing members funded everything else—stall space, buns, spices, tomatoes, salads, dressing, plant cheese, transport, and a brand new pavilion! Thanks for making this possible!

Presence at key events like Denmark’s largest food festival, where food culture is shaped, is crucial—it must be challenged, and you help us do that! We’re eager to be back next year—few animal-friendly players are represented there.

In 2024, we inspired people with over 400 events nationwide

Our 16 local chapters around the country are visible and active!
In total, over 400 events this year where we've distributed flyers handed out samples, run bake sales,, cake stallsled tours of barns and slaughterhouses with VR goggles, and much more. VR-briller og meget mere.

Together with you, we create spaces for vital conversations about a better world for animals. You help provide the framework and time so we can hand your neighbor a cookbook and have the crucial talk that you and the animals deeply need to have with them.

Truck action outside Copenhagen City Hall

Together with the Swedish animal rights organization Djürens Ratt, we parked a large interactive truck equipped with screens and VR goggles in central Copenhagen.

For a whole weekend in October, we showed hundreds of visitors and a city council politician the lives of farmed animals up close through our screens, quizzes, VR goggles, and deep conversations.

Many had their eyes opened, and several chose that day to live vegan from then on and never contribute to animal exploitation again.

Dyrenes Alliance in media – TV, radio, and newspapers

Dyrenes Alliance has focused on animal rights and appeared on TV four times this year alone, including Go’ Morgen Danmark, Go’ Aften Live, and TV2. This is far more than before! We’ve also represented animals on radio several times, including on P1 Debate during the European Parliament election,where we challenged farmers and politicians with critical questions about animal welfare, which we see as a marketing ploy for a system that still treats animals as products.

We continue to ensure that animals' voices are heard! In total, we've appeared over 30 times in the media this year, including on TV2 Kosmopol, DR1, Sjællandske Nyheder, LandbrugsAvisen, Familiejournalen, RADIO4, Ekstra Bladet, TV2 News, Go’ Morgen Danmark, Dagbladet Ringsted, Food Supply, Avisen Danmark, Frederiksberg Lokalradio, and B.T.

Melanie Joy in Denmark: Focused on strengthening the movement

We had the honor of inviting the internationally acclaimed psychologist and author Melanie Joy to Denmark to inspire and strengthen our movement. She hosted two workshops in Copenhagen where participants learned to improve communication with friends and family and strengthen solidarity within the movement.

The focus was also on how we protect ourselves and each other from burning out in a world still filled with cruelty toward animals. It was an inspiring and educational experience that gave participants tools to stand stronger in their fight for animal rights.

Closing of Danish Crown in Ringsted

We celebrated the closure of Ringsted Slaughterhouse, which until April this year killed 45,000 pigs weekly. We received significant media coverage, allowing us to tell the story that Denmark is richer without slaughterhouses.

We surveyed the laid-off slaughterhouse workers; many were glad to have found other employment, and several had already secured jobs that no longer involved harming animals.

Partycrashers: PETA and Dyrenes Alliance send a message to H&M

PETA UK and Dyrenes Alliance showed up at Global Fashion Agenda in Copenhagen to tell event sponsor H&M to stop using down in their products! Down always comes from cruelty and violence. We may have spoiled their party, but it’s time to let the birds be.

We also brought our message directly to Her Majesty Queen Mary when she attended the event 👑 The animals’ message was impossible to ignore!

Stop experiments on beagles and mini pigs

This year, we supported a local resistance group in Viby Sjælland fighting the opening of a new testing center where Scantox plans to conduct experiments on beagles, mini pigs, and other animals—just 30 minutes from Copenhagen if we don't stop it.

Animal experiments are outdated and unnecessary—many medicines and procedures can now be tested using new methods that only require commitment and prioritization.

Activism at fairs, markets, major events, and culture days

Our goal is to ensure Dyrenes Alliance is always present wherever people gather, so animals have a voice and remain part of the collective awareness. Through our participation, we spark dialogues about animal rights and plant-based lifestyles that inspire and engage.

We’ve been active at many events focusing on animals, including (this list is not exhaustive):

Health Fair in Aarhus
Christmas Market in Roskilde
Torvehallerne Market in Aarhus
Climate People’s Meeting in Middelfart
People’s Meeting on Bornholm
Brunsviger Day in Odense
Aarhus Food Festival
Culture Night in Slagelse
Youth People’s Meeting in Valby

School initiatives

Through inspiring workshops and tailored lessons, we invite young people in elementary schools and high schools to reflect on society’s and their own views of animals. Why do we see some animals as beloved family members while others are reduced to commodities on concrete floors? With engaging presentations and discussions, we challenge established norms and encourage critical thinking about how we treat animals in different contexts.

These activities create insight and new perspectives that can help shape a more ethical future. The future is vegan, and we believe this knowledge can be the catalyst for young people’s contributions to a more just world.